Purple Line Associates

Jeff Merrell

Purple Line Associates is my research and consulting practice. It is dedicated to researching and designing innovative solutions for sharing knowledge across organizations intent on making positive social contributions.

I have been Principal Consultant of Purple Line Associates since its inception in 2001. I am also currently Associate Director of the Master’s Program in Learning & Organizational Change at Northwestern University, where I teach a graduate-level course in knowledge management. My academic and professional interests focus on linking knowledge-sharing practices to organizational strategy, with a particular emphasis on socially-responsible activities. I hold an M.S. in Learning & Organizational Change from Northwestern and an MBA from Northwestern’s Kellogg Graduate School of Management.

My personal commitment to impacting social change includes being a Board member of The Talking Farm, an Evanston-based 501c3 not-for-profit organization whose mission is to operate a sustainable urban agricultural enterprise that provides fresh and locally grown food,  job training, education and environmental research.

Disclaimer: The postings on this site are my own and related to work that I do as Principal Consultant of Purple Line Associates. They do not represent the position of Northwestern University or the Master’s Program in Learning & Organizational Change, or the Board of The Talking Farm.